Agency reporting
Digital agency reporting from launch to retainer
Website launches, redesigns and ongoing acquisition — digital agencies report baselines and before/afters, not just monthly metrics.
From £9.99/month · Agency £49/month
What you can report on
- Baseline capture
- Pre-launch traffic and conversion figures — the reference point every after-launch claim needs.
- Before/after comparison
- Period-over-period around launches and redesigns — the design work's measurable effect.
- Ongoing acquisition
- Post-launch channel metrics — where the engagement shifts from build to retain.
The launch report is the differentiator
Digital agencies live on a different reporting rhythm: a site launch, then a review of what changed. Capturing the pre-launch baseline and comparing it with the post-launch period turns 'we rebuilt the site' into a structured before/after — with tracking changes, seasonality and acquisition activity acknowledged before anything is attributed to the redesign.

Design metrics clients understand
Post-launch reports translate technical work into client language: faster pages, better engagement, more enquiries. GA4 behaviour metrics carry most of this — engagement and conversions compared across the launch, reviewed alongside campaign activity rather than in isolation.

From project to retainer
The same report that proves the launch becomes the ongoing retainer deliverable — baseline sections give way to monthly acquisition reporting. Agencies that report the transition well convert project clients into retained ones.
How it works
01
Capture the baseline
Connect analytics before launch — the before picture must exist.
02
Report the after
Compare the post-launch period with the recorded baseline, checking tracking, seasonality and campaign activity.
03
Transition to retainer
The launch report becomes the monthly report — same client, ongoing rhythm.
Simple, capped pricing
£9.99/month starter
First client included, then £3.99/month per extra client, capped at ten slots (£45.90/month).
£49/month agency
Flat monthly price with unlimited clients.
Frequently asked questions
How do I prove a redesign worked?
Compare a recorded pre-launch baseline with the post-launch period, checking tracking changes, seasonality and acquisition activity before attributing any difference to the redesign.
Does this fit pure dev shops?
Best where the agency also owns acquisition or performance — the reporting covers both the build's effects and ongoing marketing.
How much does ReportingBee cost?
Starter is £9.99/month for your first client and £3.99/month for each extra client, capped at ten client slots (£45.90/month). The Agency plan is £49/month flat with unlimited clients.
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