PPC reporting
Google Ads reporting that tells the monthly story
Campaign cost, clicks, conversions and conversion value — the month's Google Ads performance composed into a report clients read top to bottom.
From £9.99/month · Agency £49/month
What you can report on
- Cost
- Total and per-campaign advertising cost for the selected period; billing adjustments and taxes can differ from campaign reporting.
- Clicks & CTR
- Traffic bought and how compelling the ads were — efficiency context under the spend.
- Conversions & value
- What the account's tracked actions produced — the return side of the spend story.
A monthly narrative, not an export
The Google Ads interface answers questions analysts ask; a client report answers the questions clients ask. Spend this month, what it produced, how it compares, what changes next — that narrative structure is what a ReportingBee Google Ads report delivers.
Campaign detail without the clutter
Campaign tables go as deep as the review needs — campaign, ad group, keyword — but the report orders them so the summary lands first. Clients who want the keyword argument can have it; everyone else stops at page one.
Attribution stated
Google Ads conversions are the account's own tracked actions on its own attribution — they'll differ from GA4 and store figures, and the report says so. Presenting each source labelled is how PPC reporting stays credible.
How it works
01
Connect the account
Google OAuth, select the client's ad account.
02
Summary first, tables below
Cost/conversions up top, campaign detail underneath.
03
Write the month
What spent, what returned, what changes — the commentary clients read first.
Simple, capped pricing
£9.99/month starter
First client included, then £3.99/month per extra client, capped at ten slots (£45.90/month).
£49/month agency
Flat monthly price with unlimited clients.
Frequently asked questions
Does it cover Performance Max and all campaign types?
Widgets report what the connected account exposes — cost, clicks and conversions by campaign. Coverage can vary by campaign type, so verify the campaigns you need appear before promising them in a report.
Why are conversions different from analytics?
Different systems, different attribution — Google Ads counts its tracked actions its way. Show both labelled.
How much does ReportingBee cost?
Starter is £9.99/month for your first client and £3.99/month for each extra client, capped at ten client slots (£45.90/month). The Agency plan is £49/month flat with unlimited clients.
Keep exploring
Google Ads Integration
Link the Google account that manages the client's ads, choose the right ad account, and build spend-and-conversion reports without screenshots or spreadsheets.
Google Ads Reporting Tool
Compose Google Ads reports at the depth the client needs — account summary charts for the MD, ad group and keyword tables for the in-house marketer.
PPC Reporting Software
Google Ads and Meta spend, conversions, cost per acquisition and return on ad spend — presented so clients see what the budget bought.
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