ReportingBee

SEO reporting

SEO reporting for agencies on retainer

The same defensible SEO report structure for every client — refreshed monthly, seasoned with context, written for people who don't live in Search Console.

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From £9.99/month · Agency £49/month

What you can report on

Period-over-period movement
Month-on-month and year-on-year comparisons on every SEO metric — the frame that separates real movement from seasonal noise.
Query mix
Top queries driving clicks this period — shows whether wins came from branded demand or the non-branded terms retainers are judged on.
Authority trend
Ahrefs DR and referring domains across periods — the leading indicator for clients asking why next quarter should improve.

Retainer reporting is a rhythm problem

Every SEO client needs the same monthly deliverable, but building it bespoke each time is how agencies lose hours. A saved SEO report template — visibility, traffic, authority, work-done, next steps — turns a day's collation into a review-and-comment task per client.

A ReportingBee SEO report section with Search Console clicks, impressions and position trends
ReportingBee SEO report. Sample client data.

Seasonality needs saying out loud

December dips and summer slumps look like failure if the client doesn't sell Christmas trees or holidays. Year-on-year comparisons and commentary that names the seasonal effect keep flat months from reading as bad months — and prevent over-claiming when the season lifts you.

The ReportingBee report template library with ready-made report layouts
ReportingBee template library. Sample client data.

Consistency across the whole book

When every SEO client gets the same report structure, internal review gets faster too — account leads can scan ten reports in the time five bespoke ones took. Templates encode your senior SEO's idea of a good report; juniors deliver it.

How it works

  1. 01

    Template the retainer report

    Lock the sections every SEO client sees: visibility, traffic, authority, commentary, next actions.

  2. 02

    Apply per client

    Each client gets the template with their Search Console, GA4 and Ahrefs sources wired in.

  3. 03

    Refresh and contextualise

    Monthly, update the figures (automatic for connected sources), write the commentary, flag seasonality clearly.

Simple, capped pricing

£9.99/month starter

First client included, then £3.99/month per extra client, capped at ten slots (£45.90/month).

£49/month agency

Flat monthly price with unlimited clients.

See pricing

Frequently asked questions

How do you handle clients who want daily rankings?

Explain that Search Console aggregates visibility rather than tracking positions, and pair ReportingBee's report with your rank tracker for those clients — the report then cites the trend, not a daily position.

Can reports differ per client?

Yes — the template is a starting point. E-commerce SEO clients might add a revenue section; local clients might lead with map-pack-adjacent metrics.

How much does ReportingBee cost?

Starter is £9.99/month for your first client and £3.99/month for each extra client, capped at ten client slots (£45.90/month). The Agency plan is £49/month flat with unlimited clients.

Keep exploring

SEO Reporting Software

Query visibility from Search Console, organic visits from GA4, authority from Ahrefs — the three signals SEO clients need, in one branded report.

SEO Client Reporting

Visibility, traffic, authority — explained in the client's language, with next actions stated, because a report that needs translating failed.

SEO Reporting Dashboard

The SEO dashboard arranged in review order — visibility first, outcomes second, authority last — ready to screen-share without rearranging.

Browse all reporting guides

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