ReportingBee

Email reporting

Mailchimp campaign results in one client report

The Mailchimp OAuth connector exists; campaign metrics are entered manually in reports today — presented alongside every other channel.

From £9.99/month · Agency £49/month

What you can report on

Audience & growth
Record audience size and net subscriber change separately from campaign delivery metrics.
Opens & clicks
Record Mailchimp's rates per campaign with their delivered-email counts. Do not take a simple average across campaigns with different audience sizes.
Sends & cadence
Campaign volume for the period — context for whether engagement shifted with frequency.

OAuth offered, metrics entered today

Mailchimp is one of ReportingBee's OAuth connector groups. Report coverage is manual at present: pull campaign stats from Mailchimp's reporting screens and enter them into the report's manual widgets.

Illustration of the Mailchimp manual reporting workflow: campaign figures entered into a branded report
Illustration of the Mailchimp manual reporting workflow.

Email inside the channel story

Email metrics belong inside the client report: opens and clicks beside site sessions gives email its place in the acquisition story. Treat opens as directional — privacy features inflate them — while clicks remain the stronger engagement signal.

The ReportingBee report template library with ready-made report layouts
ReportingBee template library. Sample client data.

Template makes manual cheap

The Mailchimp section persists in the client's template — each month it's update-the-figures, not rebuild-the-report. Manual entry is a two-minute task when the structure already exists.

How it works

  1. 01

    Pull Mailchimp stats

    Campaign sends, opens, clicks, list size from the client's Mailchimp reports.

  2. 02

    Enter the metrics

    Into the email section's manual widgets.

  3. 03

    Connect the story

    Relate email engagement to site traffic where the narrative supports it.

Simple, capped pricing

£9.99/month starter

First client included, then £3.99/month per extra client, capped at ten slots (£45.90/month).

£49/month agency

Flat monthly price with unlimited clients.

See pricing

Frequently asked questions

Is any email platform live?

Klaviyo reports live via API key. Mailchimp metrics are manual today despite the OAuth connector existing.

Will manual entry always be required?

Manual entry is the current workflow. You can request additional integration coverage; there is no release date promised here.

How much does ReportingBee cost?

Starter is £9.99/month for your first client and £3.99/month for each extra client, capped at ten client slots (£45.90/month). The Agency plan is £49/month flat with unlimited clients.

Keep exploring

Browse all reporting guides

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