ReportingBee

Integration guide

Call tracking numbers inside the client report

CallRail is a key-based entry in ReportingBee; report metrics are entered manually today — call volume and answer rates from the CallRail dashboard placed beside the marketing channels.

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From £9.99/month · Agency £49/month

What you can report on

Total calls
Tracked call volume for the period — the conversion channel web analytics can't see.
Answered vs missed
How many calls were picked up — the operational gap that turns reported leads into lost leads.
First-time callers
New-callers-only volume — separates genuine new enquiries from repeat calls.

Key-based entry, manual metrics

CallRail connects by storing the account credentials on the client's connection. Live report widgets aren't built yet — pull the period's call totals from the CallRail dashboard and enter them into the report's manual metric widgets.

The ReportingBee KPI targets screen with goals tracked per client
ReportingBee KPI targets. Sample client data.

Calls are conversions too

For service and local clients, phone calls are often the real conversion. Reporting call volume beside GA4 leads and ad conversions gives the client the complete response picture — and makes the case for fixing missed calls.

A ReportingBee report summary section with headline KPIs and commentary
ReportingBee report summary. Sample client data.

Source the calls

CallRail attributes calls to marketing source. Enter per-source figures — Google Ads calls, organic calls — into the report so the channel story covers phone leads, not just web forms.

How it works

  1. 01

    Open CallRail

    Pull the client's call totals — answered, missed and first-time — for the report period.

  2. 02

    Enter into manual widgets

    Type the figures into the report's manual metric widgets beside the web conversion numbers.

  3. 03

    Flag the missed calls

    Use commentary to call out answer-rate problems — a stat clients can act on immediately.

Simple, capped pricing

£9.99/month starter

First client included, then £3.99/month per extra client, capped at ten slots (£45.90/month).

£49/month agency

Flat monthly price with unlimited clients.

See pricing

Frequently asked questions

Does CallRail data pull live?

Not today — the connection stores the account details but live call widgets aren't built yet. Figures are entered manually.

Why report calls in a marketing report?

Because for many clients calls are the primary lead channel — a report without them understates what the marketing produced.

How much does ReportingBee cost?

Starter is £9.99/month for your first client and £3.99/month for each extra client, capped at ten client slots (£45.90/month). The Agency plan is £49/month flat with unlimited clients.

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Sign in with Google once, choose each client's GA4 property, and ReportingBee turns sessions, channels and conversions into widgets your clients actually read.

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